

The Transformers began as a modest import toy only to become a multibillion-dollar merchandise line that would inspire a multibillion-dollar film franchise.

Apr 4, 2026 - 42m
Starting as simple imported toys, the Transformers grew into a multibillion‑dollar global franchise that later dominated the film industry.

Apr 4, 2026 - 42m
Transformers soars in popularity, but Hasbro sidelines Marvel and kills off Optimus Prime to push new toys in a risky move that could make or break the franchise.

Apr 11, 2026 - 42m
Transformers were fading by the 2000s, but Steven Spielberg saw big-screen potential for the franchise and tapped Michael Bay, who doubted an '80s toy would be popular with a new generation.

Apr 11, 2026 - 42m
When Transformers hits big at the box office, Paramount rushes a sequel amid a writers' strike, tight deadlines, and Megan Fox and Shia LaBeouf dominating the tabloids.

Apr 18, 2026 - 42m
Michael Bay returns to the Transformers films with huge Hong Kong set pieces, but VFX strain and convoluted medieval lore leave audiences groaning.

Apr 18, 2026 - 42m
Michael Bay exits Transformers, leaving Paramount to reboot the franchise with two new directors who have to try to recapture the franchise's spark.